Internet Marketing Expectations in 2014 – Lessons and Realities for Success in the New Year

Happy New Year guys! 2013 was an awesome year for Internet marketers and bloggers. Lots of dreams were fulfilled, lots of expectations were met, and lots of progress was made.

On the flip side, many were disappointed, many hopes were dashed, and much business failed. While some won, others lost! It’s the fact of life right? Yes, it is but life goes on even in Internet marketing. Here are lessons and realities of Internet marketing for 2014 success.

Learning from Internet marketing lessons of 2013 to succeed in 2014

We are now in the New Year – 2014 – and are set to go forth with new goals and plans. For many who want to make money online, the New Year presents another opportunity to do so. However, to make the most of the New Year, it’s essential to learn from the lessons of 2013.

Yes, we can learn from the lessons of 2013 by avoiding those actions or inactions that made some businesses fail in 2013, and embracing those actions or inaction that made some businesses succeed in 2013. The good news is that there is so much to learn from many bloggers and Internet marketers if we just take time to browse and access information on their experiences for 2013.

Specific Areas of Online marketing to Consider in 2014 online success

In the areas of content marketing, video marketing, social media marketing, blogging, Search engine optimization (SEO), link building, mobile marketing, affiliate marketing, freelance writing, etc, a lot of lessons are learned. 2013 has seen lots of ideas, innovations, strategies, tools, and recommendations in how online marketers and bloggers carried out their businesses. What happened in these areas should be considered as we start running with make money online ideas in 2014.

Focus of Internet Marketing efforts in 2014

The customer, reader, or subscriber should be our focal point to make money online in 2014. Whatever tool, strategy, or idea is developed or employed to make money online or achieve a successful online business in 2014, it is important to keep the customer at the heart of things. This should be done by ensuring that value in the service or product is offered to the customer.

As an Internet marketer, effective content marketing in blogging and social media should be emphasized so that “value’ is easily shared and you get rewarded easily by it. The best of blogs and websites that would offer great value for marketers in 2014 would easily get traffic, leads, and sales!

Embracing Google Updates and Webmaster’s tool guidelines for Success in 2014

To succeed in 2014 in the online sphere, we should not forget nor ignore Google updates. In the last couple of months, Penguins, Panda, and Hummingbird updates have changed the way contents and links are shared online. We get to see fresh updates periodically and these affects rankings in the Search Engines Page Ranks (SERPs) of Google.

Therefore, online success in 2014 must comply with the guidelines of the Google Webmaster’s tool that talked much about good optimization to meet the needs of the search engines. Luckily, there are many helpful articles, tips, tricks, and blogs that can be accessed to learn more about effective SEO which complies with Google’s algorithms’ updates.

So, welcome to 2014, a year of improved content marketing and value added social marketing for online success. Expectations should be high from this first day – January 1st – but it is clarity of goals, commitment in quality plans, and character in discipline that would deliver the best results for marketers in 2014. I am wishing all bloggers and Internet marketers to another year of successful blogging to make money online. Welcome to 2014!

Phoenix and Denver: Hare and Turtle of the Housing Market

The journey to recovery is gaining momentum. Clear Capital presents evidence of a strong home price recovery through the Home Data Index (HDI) market report. 2013′s yearly price gains grew at a national scale for 10 consecutive months with a slight decline during the month of November. Overall, last year’s home prices had a full 11.3% gain.

Different markets generated different results, however. According to the report, “it’s a different story” for metro markets. They noted that hard-hit markets received higher gains than others. Phoenix, one of the hardest hit, led the race with double-digit gains. It was not so for markets at Denver, which continued to receive gains at a steady pace. The report cites the tortoise and the hare fable as a fitting description of the situation between Phoenix and Denver. As this race progresses, new markets are likely to forge ahead while other markets strive to maintain stability.

Average cumulative growth of 34 of the 50 largest major metro markets from 2002 to 2006 was at 77%. The reports holds that after this bubble, price declined roughly 50.5%. Metro gains already toppled national gains at 46.2% during the run-up. Between the last quarter of 2007 and 2011, losses subsequently dropped to 38.8%.

First In, First Out (FIFO) markets at the metro level are the hares in this recovery story. Because they were able to cover more ground after the recession, they basically owned the race. These so-called hare markets are now above their troughs at an estimated 42.4%. Phoenix is the very embodiment of the hare and its hasty character, says the report. Since 2002-2006 prices grew an impressive 98.5%, buying a house in Phoenix in the year 2002 could have doubled the investment in 2006. Just like the hare in the story, Phoenix went beyond national losses and fell to the bottom at 61.6%. Homes purchased eleven years ago now amounts to less than its original 2002 price.

On the bright side, Phoenix displays one of the strongest recoveries to date at more than 50% though still almost 40% below peak prices.

While other metros like Phoenix were in a hurry to lead the pack and compete in the rat race, Denver took it slow and steady just like the turtle in the fable. Compared to Phoenix’s whopping 98.5% price growth between 2002 to 2006, Denver’s 2.2% record was certainly a far cry. It was a no brainer for Phoenix as Denver could not even pass off as competition. When the going got tough, Denver maintained stability with 22.4% peak to trough declines. In 2008, home prices grew 28.9%. The Denver market continued to move forward steadily rising 2.8% higher than mid-2006 figures. A $200,000 Phoenix property bought in 2002 is now worth $120,000. Had you purchased a property of similar proportions in Denver, it would have cost you $206,000. Today, there is a limited number of markets that whose current prices have exceeded 2006 levels and Denver is one of them.

So how did Denver do it? Was there a secret? The answer is simple. The steady growth of Denver prices reinforced the metro’s resiliency to meltdowns. What kept the market moving forward was a top tier segment with comparatively low rates (20%) of REO saturation.

In this race, it is still too soon to declare the winner. 2014 is a year full of possibilities for the housing market. Investments will be made or broken, depending on buyers’ choices and their willingness to take advantage of the opportunities already set before them.


Data included in the HDI market report were gathered by Clear Capital through a wide range of public and copyrighted information sources. The institution is a reputable provider of real estate valuation and risk assessment tools and data. The comprehensive HDI market report is published earlier than other industry reports.